Branding
It includes my past design covering from brand visual identity: the logo, colour palette, typography, and other design elements that represent a brand, tone of voice, mission and values.01 | Creative Alliance Talent
Brand Guidelines Kit
Individual Bootcamp Project - 2024
Creative Alliance Talent is a platform launched by Creative Alliance, a leading training provider in the Midlands. This innovative platform aims to connect emerging creative talent with prospective employers by showcasing learners' CVs and portfolios.
In this project, I created the brand guidelines by drawing inspiration from the main training provider company. I developed three core values for the new platform, which are visually represented in the logo design. Additionally, I aimed to convey these values through the color palette, ensuring consistency across all branding elements.
Brief
* Adobe Illustrator/Photoshop/Canva | 2024
Website Development
Individual Bootcamp Project - 2024
*Figma
Packaging & Poster Design
02 | S.HAWKINS Denim Brand
Individual Project - 2023
*Adobe Photoshop/Illustrator | 2023
S.HAWKINS is a British sustainable denim brand offering practical, unisex jumpsuits and separates that reflect a sustainable lifestyle.
I created the brand labels and packaging designs to embody the brand's minimalist philosophy. Additionally, I organized a marketing event and designed branded posters and invitation cards, ensuring consistency across the brand's visual identity.